Prejudice and Provacative No More?

Recently the formerly popular store Abercrombie & Fitch got in some trouble when an employee was allegedly moved from a sales job to a stockroom post — away from the eyes of shoppers — after her managers discovered she has a prosthetic arm. Apparently they felt it violated the company’s very strict "look policy." And it’s [...]

Tuesday June 30 2009

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Recently the formerly popular store Abercrombie & Fitch got in some trouble when an employee was allegedly moved from a sales job to a stockroom post — away from the eyes of shoppers — after her managers discovered she has a prosthetic arm. Apparently they felt it violated the company’s very strict "look policy." And it’s not the first time they’ve been called on their prejudices. Read an interesting article on it here: bit.ly/2JewJ.

I don’t know about you, but I’ve always felt that A&F’s provacative marketing to our youth was way out of line, contributing to so many of the issues we discuss here at Heartlight Girls – eating disorders, early sexualization of our youth, focusing externally for worth, etc. Maybe A&F’s time is up as we call them (and other advertisers) on the unhealthy messages they send our kids, all to fuel their money-making machines. Thank goodness, what goes around, comes around…